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Twitter Cards: optimize how your content is shared

·1 min read

What are Twitter Cards?

Twitter Cards (now X Cards) are meta tags that let you control how your content displays when shared on X.

Twitter Card types

Summary Card

Shows title, description, and thumbnail. Ideal for blog articles and general pages.

Summary Card with Large Image

Similar to Summary but with a larger featured image. Recommended for visual content and products.

App Card

For promoting mobile applications. Includes direct links to app stores.

Player Card

For multimedia content: video, audio, and streams. Plays directly in the timeline.

Required meta tags

twitter:card defines the card type. twitter:site shows the @ handle. twitter:title and twitter:description are X-specific.

Best practices

Use images at least 1200x675 pixels. Title should not exceed 70 characters. Maximum recommended description is 200 characters.

Validation

Use X's Card Validator to test your cards before sharing. Verify the image loads correctly.

Conclusion

Twitter Cards improve your content visibility on X. At Vynta we configure optimized Twitter Cards alongside Open Graph for complete social sharing coverage.

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